July 21, 2016
Universidad SEK hosted its second annual Ecuador Exports congress in July 2016. The conference focused on the topic of “Expectations in the Ecuadorian International Business Enviornment for Innovation during crisis.” Karen Lynn Dixon was invited to speak about Ecuador’s potential to become a luxury tourism destination.
The objective of the Ecuador Export congress is to encourage the knowledge, academic research and development in different areas of international businesses. The participation of International speakers provides a forum for remarkable perspectives. The topics of interest are innovation in services, customer experience and how Ecuador needs to focus to create luxurious services for export.
Universidad SEK has the collaboration of CAPTUR, (Cámara de Turismo de Pichincha) to assist them in promoting the event among touristic arenas.